Thursday, June 19, 2008

BEST SEARCH ENGINE OPTIMIZATION TECHNIQUES

SEO techniques are essential to get ranked on the first page of the search engine such as MSN, Google or Yahoo. You can not afford to dismiss these SEO techniques and expect to rank high in the search engines. If you implement these techniques properly it will help to raise the SERPs (Search engine results positions) of the website, it will increase the amount of traffic and you will get amount of quality incoming links form other websites.

Most of the traffic comes from search engines, these are targeted traffic. If your site wants to get found in the search engines you will need high SERP. When a surfer type in a certain keyword or a keyword phrase, your site will appear on the first page of the search engine When you have a high SERP. Getting featured on the tenth page will not give you enough amount of traffic, if you are running a business this can cost you sales and that means you are not getting enough prospects to convert them into customers.

THESE TECHNIQUES CAN GET YOU HIGHER SERPS

1. DOMAIN NAMES AND FILE NAMES
Choose a domain name, which contains the main keyword. If want to launch a site about forex trading. you can choose a domain name with www.realforextrading.com. This domain name contains the keyword and there is a better chance to get ranked higher in the search engines. The best is to choose a domain name, which is easy to spell and remember. It is also wise to choose a domain name with alpha numeric characters, no hyphens this will give you the optimum results.

2. EASY TO THINK KEYWORDS
These keywords are used to find your website on the net. If a person is looking for an Iphone, this person will enter a keyword phrase buy an Iphone online or Iphone dealers. If you happen to sell Iphones the best is to enter keyword synonyms to your site. The best is to use keywords from the page you are linking to.

3. KEYWORD DENSITY
Keyword density means basically how many times a keyword appear on a particular web page. High keyword density is considered as spam. Do not get your site black listed using the same keyword over and over again. Search engines have a created an eye for this kind of stuff, when it comes to high keyword density. You can place the keywords on the top of the page and in every paragraph. Check your sites keyword density for free. Click here go to the page.

4. WRONG SEO TECHNIQUES
Using the wrong SEO techniques can get you black listed on the search engines. Some techniques are seen as spam such as cloaking, invisible texts, tiny texts, identical pages, doorway pages, refresh pages, link farms, filling comment tags only with keyword, using keyword phrases in the author tags can harm your site. Mirror pages and mirror sites can hurt your site and eventually get black listed. It is called black hat SEO techniques. It is possible to see results on the short term on the long run it only can give you harmful consequences to your site's rankings. wrong SEO can cost you money and effort.

5.CONSTRUCT YOUR TITLES AND DESCRIPTIONS
Give every page a title, which contains few of the keywords at the begin. When a visitor finds your site the first thing they read is the page title. Within 30 seconds they decide to stay or navigate away from your site, to grab the readers attention each page's title should be well thought. The description must contain at least few keywords and the also the first sentence should contain a keyword.

6. THE AUTHORS BIOGRAPHY
At the bottom of your page you should introduce your self and state your companies name. This way you can brand your self as an expert in the field and you can build your companies name. First of all you can let people know your name and the service you offer or the product you are offering. You can let the visitors know how long you are running a business. And back ground history of your company.

7. WEBSITE DESIGN
The website design is important is quite important, because this can make the visitors come back and having a user-friendly site, where the visitors easily can find the information they need and if it is easy to navigate through people will be more likely to buy your product or your service.

8. THE SITES INTERLINKS
There should be a navigation bar with links of site's pages. This means that you got to place links on every page of the site that links with each other. This will make your site more user-friendly. This way you can make sure that the secondary pages also get spiders to 'crawl' your site. Having brokenlinks on the index page can harm your sites rankings.

9.INBOUND LINKS
Having inbound links can make you site reach higher rankings. More the merrier. If the sites with high rankings would link to your site. Your website rankings will increase. There are methods to get links that point to your site. In the SEO world people call these links backlinks. Click here how to learn to get backlinks.

I hope these information is useful, if you have more SEO ideas plaese leave a comment. I am happy to read your comment and willing to learn new things.

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